Over the last few years the popularity of male facial hair has grown rapidly, from a fashion-led
trend for unshaven facial hair to the full, thick beard, requiring serious maintenance. It’s a look celebrities have embraced – when David Beckham, Jake Gyllenhaal, Bradley Cooper and Hugh Jackman start growing beards, other men soon follow. Inspired by this Global trend, Anthony Mascolo (currently also sporting a beard) and his Team, have launched NEW Bed Head for Men products to support barbers everywhere and help them “tame the beast”. With key ingredients such as the Peruvian Sacha Inchi plant you can be sure men will be happy to make these new products part of their daily grooming regime.
Check out the full range here.