Take control of your client’s colour with AGE DENIED rejuvenating permanent hair colour.
Powered by revolutionary AGE DENIED Rejuvenating and Collagen+ Complexes to rejuvenate whilst colouring hair from within. The pre-blended shades provide up to 100% convenient, no-fuss, coverage on 50% non-pigmented.
Designed to create multidimensional through to intense coverage results with skin-flattering effects. An optimised, cream-gel consistency helps to ensure spreadability and saturation.
One of the most noticeable signs of ageing hair is the loss of pigmentation. Evidence suggests that ageing is also accompanied by a reduced production of sebum, leaving hair more brittle, dry, prone to breakage and lacking shine.
The AGE DENIED Rejuvenating Complex has been crafted with three anti-ageing ingredients known to help combat signs of ageing hair. The shine enhancing pre-blended formula maintains hair’s natural strength, smoothness and resistance to breakage while compensating for the effects of lost melanin.
Mix ratio: 1:1
Processing time: 30 min [up to 40 min on coarse/resistant hair]
Lift: Up to 3 levels
Coverage: up to 100%
1 – Apply to the new-growth, beginning at the area with the highest percentage of nonpigmented hair.
– For long new-growth exceeding 2.5cm/ 1inch, apply the colour 2.5cm/1inch away from the scalp to the midband. Once complete, apply the product to the root area and refresh the ends with your preferred method.
– For virgin head application, apply the colour 2.5cm/1inch away from the scalp through to the lengths and ends. Once complete, apply the product to the root area.
2 – Ensure neat and clean application, avoiding overlapping as it may cause banding.
3 – Begin processing for 30 minutes once the full application is complete (up to 40 minutes for coarse/resistant hair).
4 – If required, refresh the ends with your preferred method.
5 – Emulsify, rinse, shampoo and condition with your chosen TIGI range.
Download the Product Usage Guide to view the full portfolio, usage guildelines and additional inspiration.
Refreshing with Gloss
As AGE DENIED shades are pre-blended, TIGI recommends using TIGI copyright©olour gloss shades as the preferred method for refreshing.
Refreshing with AGE DENIED
Mix AGE DENIED with TIGI copyright©olour activator 5vol/1.5% or 8.5vol/2.55% and apply to the mid-lengths and ends. Process up to the last 5 mins for minimum fade, up to the last 10 mins for moderate/maximum fade.
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